Coolpad Cool X Wide Opens Pre-Orders: A 6.38-Inch 16:10 Screen and Helio G99 in an Unusual Wide Body

Coolpad is trying something different.

The company has opened pre-orders in China for the Cool X Wide , which it calls its first "wide-body candybar" phone — a device built around an unusually wide display rather than the tall, narrow proportions most phones use today.

An Unusual Screen Shape

The headline feature is a 6.38-inch display with a 16:10 aspect ratio and a 90Hz refresh rate . That's a much wider shape than the typical 20:9 or 19.5:9 panels on modern phones, and it changes how the device feels in hand: wider, shorter, and closer to the proportions of a small tablet.

Hardware: Budget-Focused

Inside, the Cool X Wide runs on a MediaTek Helio G99 — a 4G-only chip that's common in budget phones and fine for everyday tasks but not built for demanding gaming. It's paired with LPDDR4X memory and UFS 2.2 storage , with configurations up to 12GB + 256GB . There's also a microSD slot supporting cards up to 256GB.

The battery is 4,600mAh , which is on the smaller side for a phone with a wide 6.38-inch screen, though the Helio G99 is relatively efficient.

Cameras and Colors

The rear camera is a 50MP sensor. Coolpad hasn't detailed the rest of the camera setup or the front-facing camera.

The phone comes in three colorways: Gilded White, Rock Black, and Crimson Red .

Pricing Still Unknown

Pre-orders opened on October 20 at 10:00 China time , but Coolpad has not announced pricing. Given the Helio G99 and the budget-tier memory and storage, expect it to land in the entry-level segment.

The Bottom Line

The Cool X Wide is less about specs and more about form factor. A 16:10 display on a phone is genuinely uncommon, and it could appeal to readers, comic fans, or anyone who prefers a wider canvas for media and split-screen use. The Helio G99 and 4,600mAh battery keep expectations modest, but the wide-body design is the reason to pay attention.